Negative social media comments and reviews can sometime be amusing. However they can pose major problems for businesses. Many studies have explored the impact of online reviews on consumer behaviour, and the general consensus is that many customers do read and take note of reviews they find online, including how
Social media marketing requires both strategy and creativity. Most businesses use social media as part of their marketing efforts and it is an important strategy that should not be overlooked. Social media marketing makes it easy to spread awareness about your products and services. It will help to increase your
There are many channels and platforms that you can use to publish and promote your content. However, not all businesses seem to be utilizing them. Following a year of virtual everything, from school to job interviews to shopping. Video was the primary form of marketing media being created in 2021,
One of the most important parts of a website is the landing page. A well-designed landing page will be effective at drawing visitor’s attention to your call to action(s), whilst giving them the information they need to make the decision to act. You are most likely to find that landing
We are often asked by clients what the difference between domains, hosting and SSL Certificates are. In order for your website to work, you need all three of these components. When creating a new website, most clients are not aware that it takes multiple components to make their website accessible
Quality content is informational, educational, and/or entertaining. If your content isn’t getting engagement, it probably isn’t quality. As part of your SEO strategy, quality content should be considered a major key aspect. But what exactly does high quality or quality content really mean? In this blog, we will look at
What is on-page SEO? On-page SEO, which is also known as “on-site SEO” is the implementation of optimising a web page content for search engines and users. Common on-page SEO practices include optimising both the content and HTML source code of a page. On-page SEO is important because many of
As a company that works with a range of businesses of all size, we are naturally often asked why SEO has become so difficult. It is indeed very true that SEO is getting harder, and that it’s especially difficult for SMBs to excel at. But why you may ask? Why is
What is Brand Loyalty? The importance of Brand Loyalty for Business is ever growing especially in todays climate. So what exactly is brand loyalty and what can you do to build it? Firstly by definition, brand loyalty is when a customer will continue to purchase an item or service from
In this day and age, it is rare to find some form of social proof whilst on an eCommerce customer journey. When it comes to the most popular and powerful forms of social proof – reviews, ratings and testimonials sit at the top. They add credibility and trust between the
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I only use CFM Group for all of my web and design. They are professional, experienced and offer much more added value than I’ve experienced anywhere else. Could not recommend more highly
Managing Director
We found Nick and Kayla at CFM while searching for an external marketing agency to help with our social media channels. They quickly became an extension of our business – understanding the right tone and voice for our social media posts without costing the earth.
Director - CEO
I recently had my website created by CFM Group, and I couldn’t be more pleased! Nick was fantastic to work with – he really listened to what I wanted and brought my vision to life.
Vice-President
From first contact Nick and Kayla have provided an excellent service. Their dedication to getting the job done has been a breath of fresh air. The CFM Group team have been a pleasure to work with and have been very helpful and informative, from website and logo designs to social media posts.
Marketing Team
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